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Leaders of organizations can also learn how to adopt different management styles. Not every situation is going to require the same type of management. A strong leader must know what management style will work best for the success of the organization. Parker understands that he must adapt his management style as often as Nike is adapting to the global market and their customer’s needs. Parker’s situational management style has allowed Nike to remain as one of the highest valued organizations in the world. The purpose of this case study is to analyze the ethical perspectives found within the organizational culture of the United Services Automobile Association USAA.

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7 billion MSN Moneycentral, 2012. Almost of all of this revenue came from online advertising 2011 Google Annual Report. The company's guiding philosophy is that it wants to "organize the world's information and make it universally accessible and useful ojcicki, 2012. The company also leverages its focus on innovation to create new products. Even though Chrome and Android do not make money for the company, they are industry leading products that contribute to advertising revenue streams. Corporate Level StrategyMichael Porter outlined…… Navigating between these extremes will require the company to consider the following two recommendations. First, as the company is known for having a highly analytical culture where development is quantified at each stage and even the projects generated during the 20% time of employees is measured, Google needs to take the enterprise level or large corporation needs list and prioritize it, and then put incentives on the top fifty of these unmet needs. The pay off for solving these top fifty problems is the potential to completely run a separate division of Google solely focused on the enterprise marketplace. The intent of this division is to concentrate on creating entirely new products in response to these unmet needs, with the incentive being what many engineers and technical professionals value most, which is autonomy and the opportunity to spend even more than 20% of their time on their projects of interest. The level…… Google, Inc. Google Inc.

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